In the competitive world of martial arts schools, having a strong and recognizable brand identity can make all the difference. Join us in this episode as we explore the essential elements of building a powerful brand that resonates with current and potential students. We’ll discuss how to define your school’s unique value proposition, create a memorable logo and visual identity, and develop consistent messaging across all platforms. Discover strategies to differentiate your school from the competition and attract a loyal student base by leveraging the power of branding.

  • What is a unique strategic purpose?
  • The elements of a good USP.
  • Failing to plan is planning to fail.
  • The creative process.

Assignment:

  1. Answer the following questions?
    • Do you already have a USP?
    • What is it?
    • How effective do you think it is?

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